The perfumery market in the entire history of the twentieth century has reached an incredible scale and diversity. Hundreds of fragrances are produced annually under well-known brands. Most of them leave no trace in history. But there are specimens, loved by millions, bottles, which women do not want to part for several generations. Perfume Lanvin Eclat d’Arpege - just such a fragrance. This article is intended to tell about the history of its creation.
The future founder of the brand Lanvin, whose name in the Russian language is traditionally pronounced with an error, through the letter "i", was born in France in 1867. Zhanna was the firstborn among eleven children, and her parents were not rich at all. When the girl reached the age of sixteen, she was arranged by a student in the atelier. It was there that the passion of Jeanne became the hats, and the girl began to create fashionable women's hats.
Soon she married and had two daughters. Inspired by maternal love, Jeanne personally creates the entire wardrobe for her girls. The talent of the seamstress and rich imagination allow her to invent unusual styles of children's dresses. Richly decorated skirts, collars, embroidered with beads and stones, flowing fabrics and unsurpassed cut do not go unnoticed, and soon Jeanne has a circle of regular customers who order not only hats, but also children's clothes. Very soon, women who bring their girls to the fitting for Joan begin to ask to make dresses for them too. She does not refuse, and soon begins to make adult clothing as well. The case quickly takes a wide turn, and in 1889, the twenty-two-year-old Lanwan opens his own studio.
Joan’s attachment to her daughters was obvious, and since her success as a fashion designer was promoted precisely by the children's outfits, the company’s label, like the Lanvin Eclat d’Arpege bottle, depicts a mother and a child.
At the beginning of the twentieth century, Joan's atelier was already well known. She herself was over forty, and about the same - a circle of her clients. Stout, noble, most of them with far from ideal figures, these women wanted something fresh from the costumes of the new time. And Jeanne gave them that. Her dresses, costumes and outerwear were largely built on the volume game. The fashion designer often used elements such as puffs, ruffles and pleats in her outfits. In addition, her clothes were always richly decorated, sometimes with gemstones, embroidery with gold threads and pearls. These were not fashionable suits, but they were clothes for rich people who knew their own worth and were able to spend a lot.
By the twenties, the brand reaches its peak. Not only clothes for women, children and men are produced, but also household items, accessories and underwear. Appears and perfume line. In 1927, the predecessor of Eclat d’Arpege was released - the spirits of Arpege, to the creation of which Jeanne Lanvin was inspired by her daughter’s playing on the piano. In the name of this fragrance lies the musical term - arpeggio - which means a string by-game, in which each note can be singled out separately. Lanvin Eclat d’Arpege’s predecessor was a gift for Jeanne’s daughter, Marie Blanche, by perfumes invented specially for her.
The perfumers Paul Vacker and Andre Freis worked to create an unrivaled floral bouquet of this fragrance. The musical name of the perfume is also reflected in its contents - each note of the perfume was opened in turn and was clearly audible.
On the flacon of these spirits “Arpeggios”, the predecessors of Eclat d’Arpege, for the first time in history began to write gender and age. So, this fragrance was created for young women from 18 to 30 years.
Eclat d’Arpege: famous follower
At the beginning of the twenty-first century, the famous spirits of Lanwan “Arpeggios” celebrated their seventy-five-year anniversary. It was then that the successors of the traditions of the fashion house created a new fragrance, made in the vein of the previous one, Eclat d’Arpege.
On the lilac paunchy of the bottle of the same silhouette as in 1927, a mother and a girl are shown in the same way, stretching hands to her. Eclat d’Arpege perfume, whose name can be translated as “Arpeggio Splash”, repeated the success of its predecessor. What is their secret?
Lanvin Eclat d’Arpege, reviews of which can be read further, has become a truly popular fragrance. Light and gentle, with a feminine floral arrangement, this perfume has not been losing ground for almost fifteen years. The aroma reveals light notes of juicy lemon foliage and flowering lilac bush. Tender inflorescences of peach and wisteria are fragrant and constitute the heart essence of this perfume. The train creates the basic chords of sweet amber and languid musk.
Eclat d’Arpege is the personification of the early spring morning in Paris, when lilac bushes, under the weight of their flowers, lean over the banks of the Seine and drop purple petals into its waters. This is a fragrance for young and sensual girls, who, meanwhile, are very serious and know their value. In some strict and confident, but at the same time vulnerable, modest and gentle nature - this is the type of person created for these spirits.
Continuation of the series
Since the “reincarnation” of the famous “Arpeggio” in 2002, the “Lanvan” brand has released more than a dozen aroma flankers. In these versions of “Ecla d’Arpezh” (this is how the name of perfume is pronounced in French), new notes are added - most of them sound sweeter than the classic fragrance.
By the way, despite the popularity and significance of the perfume, the products of the Lanvan brand are not prohibitively expensive. Thus, the price of an average bottle (30 ml) of this fragrance in the L’Etoile network starts at 1,300 rubles.
Eclat d Arpege: fragrance reviews
This subject of perfumery art many admirers. Many women share memories of how they first heard this fragrance. For many, he became the first - opening the lilac bottle in his youth and feeling the fragrance of its contents, the girls remain true to him for many years.
Customers note the persistence of the Lanvin Eclat d Arpege perfume. Reviews of women say that the aroma keeps on the skin and clothes from six hours to several days.
The trail from the fragrance, according to the customers, is heard at arm's length, that is, they can be safely used on working days without fear of excessive fragrance.
Among the cheaper counterparts Eclat d’Arpege called perfume Dalilight ("Dallayt") brand Salvador Dali ("Salvador Dali"). These are aromas from one flower and fruit group, but the price of the latter is almost twice as low.
Women who have been wearing Ekla d’Arpezh perfume for a long time note the attractiveness of these perfumes for the opposite sex. It turns out that men are crazy about this delicate and light fragrance, which is why their owner is often complimented.