Watches "Breitling" - a unique Swiss brand. He gained fame all over the world thanks to stylish chronographs, decorated in an aviation style. In shops not only men's watches "Brightling" are sold. Female models also exist.
History of the brand
The history of the Breitling trademark began in 1884 in the Swiss city of Saint-Imier. The founder of the company is Leon Brightling. He was engaged in the manufacture of stopwatches, chronographs and other measuring instruments. The need for such products was largely due to the rapid development of technology, in particular rail transport.
In 1896, the founder of the founder was Gaston Breitling. Manufacture was renamed and transferred to La Chaux-de-Fane, which is still considered the birthplace and capital of watchmakers. Thanks to the efforts of the new leader, the first wristwatch with a chronograph function was created. They had an independent control button and an integrated stopwatch. So the son surpassed his father. These watches had no equal in accuracy - up to 0.1 seconds.
The next leader, the grandson of the founder, Willy Brightling, also contributed to the development of the company. He created several basic models of watches. But the most important thing is that he managed to sign a contract with the Ministry of the country. He began producing watches for the Royal Air Force.
Company outside the Breitling family
Despite the great success of the goods, the company was in a crisis situation. And Willy Brightling had to sell it in 1979 to Theodore and Ernest Schneider. The new owners were also enthusiastic about aviation. Therefore, the "Brightling" watches retained their unique appearance.
The 1980s proved difficult for the company. Buyers preferred high-quality mechanics cheaper electronic models. To solve this problem, the management decided to sell watches with quartz movements. Only at the expense of this the manufactory remained afloat.
In the course of time, when the demand for mechanics increased, the production of watches returned to the previous channel.
To date, the leading positions in the creation of time meters are still occupied by the "Brightling" clock. The price for them is high (from several thousand dollars and above), but it does not frighten fans of this product.
Aviation accessories are not the only well-known brand products. Watches "Brightling Bentley", created in conjunction with the automaker "Bentley", like all lovers of chic cars. In this lineup, new models appear until now. It is almost a separate watch brand. It is not included in the list of the company's lineup.
The high cost in this case is justified by the quality of the product. And it understands the true connoisseurs of fine measuring partings who choose Breitling. The price of some models are comparable to the cost of an apartment in Moscow. Of course, ordinary citizens with average income is frightening.
But among lovers and connoisseurs, not constrained in the means, the watch "Breitling" is in constant demand. The original is expensive. And not everyone can afford such a thing if he is not, of course, a millionaire. Therefore, there is a great demand for "unreal" watches "Breitling". Copies are much cheaper, but they look quite solid. They can even be ordered online. Their cost starts at $ 50.
New models of Breitling watches appeared throughout the whole period of the brand's existence.
Willy Brightling, at the head of the company, created two models of men's watches. This is the Breitling watch:
- Chronomat, which appeared in 1942. The first model, the circular scale of which revolved around the dial.
- Navitimer was released in 1952. The clock was distinguished by a navigation calculator, thanks to which the pilots calculated the flight time.
In 1962 a new model was launched - "Cosmonaut". This is a 24-hour chronograph worn by Scott Carpenter (the second American astronaut who has been in space).
After the crisis of the 80's appeared the models Aerospace (1985), Emergency (1995) and B-1 (1998).
In 2004, a completely new collection was developed, developed in cooperation with the car manufacturer. It was called "Brightling-Bentley-Motors".
Watch "Brightling" - the choice of public people
Many famous people choose the brand name of this brand. And this is due not only to the great popularity of the chronometers of this trademark. Often this choice is based on the practical side of the issue.
For example, the famous traveler and writer Edward Michael Grylls, better known as the Bear, always wears the "Brightling" watch. It is noticeable in all issues of his program "Survive at all costs", which for a long time was broadcast on the channel "Discovery". Grylls chose the Emergency model for himself, which, in addition to the basic functions, has a micro-transmitter, which, if necessary, sends a distress signal on the airspeed.
The same model was chosen and skydiver Felix Baumgartner, who made the jump with a parachute in the recent past from the stratosphere. The astronaut Baz Aldrin has a watch of the same model.
The face advertizing the Breitling watch is the famous football player David Beckham. It has long been noticed with the watch of this brand. And later he was invited to shoot in the advertising of the new model Transocean Chronograph Unitime.
This brand of watches very much appears in the movies. They can be seen in such films as "Real Boars", "People in Black", "From Paris with Love", "In Electric Fog", "The Right to Kill."
Many actors choose the time meters: Bruce Uilis, Brad Pitt, Tom Cruise, Harisson Ford, Steven Seagal, Roger Moore, Russell Crowe, Leonardo DiCaprio, Forest Whitaker.
These models are for the soul and sportsmen. Among them: Chris Paul (hockey player), Peter Rose (baseball player), Martin Broder (hockey player), Roy Gallaudey (baseball player), Patrik Antonius (professional poker player).
Even politicians are seen with the watch of this brand: Nicolas Sarkozy (ex-president of France), Ehad Olmert (prime minister of Israel), Sergei Shoigu (head of the Ministry of Defense).
Places of Sale
The company's trading network is distributed across all continents. Brightley stores are located in New York, Paris, London, Tokyo, Amman, Geneva, Budapest, Dubai, Hong Kong, Madrid, Prague, Sydney, Sao Paulo and other major cities in the world.
As for Russia, in our country the stores of this brand can be found in the following cities: Moscow, Saint Petersburg, Tyumen, Rostov-on-don, Saratov, Samara, Voronezh, Kaliningrad, Novosibirsk, Chelyabinsk, Barnaul, Krasnoyarsk, Omsk, Krasnodar, Kazan, Nizhny Novgorod, Yekaterinburg, Makhachkala, Kazan, Ufa, Kemerovo, Orenburg, Vladivostok, Irkutsk, Khabarovsk.
The original Breitling watch models are the standard of quality and design. Naturally, feedback about them can only be positive. And the fact that these goods get such a large number of popular people who are following their image speaks for themselves.
Therefore, if there are negative reviews, then only about copies of the brand. But here the quality of the product depends largely on the price. According to consumers, you can buy quite worthy replicas that will last a long time.